Posts Tagged ‘eBooks’
B2B Content Marketing [INFOGRAPHIC]
This infographic from LinkedIn illustrate’s B2B content marketing efforts.
Read MoreTop B2C Content Marketing Tactics, 2012 & 2013 [TABLE]
The overwhelming majority of respondents—90%—had used content marketing in 2013, compared with 86% of companies who did so the year before.
Read MoreEffect Of eBook Device Ownership On Book Reading, August 2013 [CHART]
Device owners read an average of 18 books per year, compared with 11 among those without gadgets.
Read MoreAmerican eReader Users & Market Penetration, 2011-2017 [TABLE]
eMarketer estimates eReader use at 20% of the overall population in 2013.
Read MoreAmerican eReader vs Tablet Owners, August 2013 [CHART]
Only 24% of respondents owned an ereader or similar device intended primarily for reading.
Read MoreAmerican Moms' Smart Phone Activities, August 2013 [TABLE]
Mothers’ phones are always at hand while shopping in stores, watching TV, in the car, in bed and in the kitchen.
Read MoreMost Effective B2B Content Marketing Tactics, October 2013 [CHART]
93% of respondents now using content marketing (up from 91% last year) and 42% finding their efforts effective (up from 36%).
Read MoreTime Using Tablets By Activity, September 2013 [CHART]
Tablet owners spend half of their device time with entertainment activities such as playing games, reading books, watching live TV or listening to music and radio.
Read MoreB2B Marketing Tactics, 2012 & 2013 [TABLE]
Websites were the most uniformly employed technique, used by 85% of those polled.
Read MoreTypes Of Goods & Services Bought On Mobile Devices, August 2013 [CHART]
Mobile commerce sales are on the rise, and mobile owners spent $4.7 billion on retail goods during the second quarter.
Read More