Posts Tagged ‘Eastern Europe’
Global Online Buyer Penetration By Region, 2013-2018 [TABLE]
By the end of our forecast period, nearly 70% of internet users in both Western Europe and North America will purchase items on digital devices, vs. just over 50% in Asia-Pacific.
Read MoreGlobal B2C eCommerce Sales Share By Region, 2013-2018 [TABLE]
eMarketer now expects Asia-Pacific to become the leading region for ecommerce sales in 2015, representing 33.4% of the total.
Read MoreTwitter Global User Share By Region, 2012-2018 [TABLE]
eMarketer’s figures differ from Twitter’s reported figure of 255 million monthly active users in 2013 because we rely heavily on consumer survey data.
Read MoreGlobal Online Ad Spending Share, 2012-2018 [TABLE]
The US is still the single biggest spender on digital ads, with North America thus the highest-spending region.
Read MoreGlobal B2C eCommerce Sales By Region, 2012-2017 [TABLE]
In 2014, for the first time, consumers in Asia-Pacific will spend more on eCommerce purchases than those in North America.
Read MoreGlobal Social Network Ad Spending Growth By Region, 2012-2015 [TABLE]
Overall, social network ad spending is growing most quickly in the Middle East and Africa.
Read MoreGlobal Social Media Ad Spending Per Social Network User By Region, 2012-2015 [TABLE]
Advertisers will invest $32.82 on social network advertising per social network user in North America this year, up from just over $26 in 2013.
Read MoreGlobal Social Media Ad Spending By Region, 2012-2015 [TABLE]
Social media ad spending will approach 12% in the US in 2014, and nearly 9% worldwide.
Read MoreGlobal Mobile Ad Spending By Region, 2011-2017 [TABLE]
Mobile spending will hit nearly $15.82 billion, representing a whopping 79.7% year-over-year increase.
Read MoreGlobal Ad Spending By Region, 2011-2017 [TABLE]
Global ad spending will rise 2.8% to more than half a trillion dollars in 2013.
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