Posts Tagged ‘Denmark’
Global Average Ad Spending Per Capita In 2014 [CHART]
Marketers spent an average of $567 advertising to each person in the US last year, according to Strategy Analytics’ calculations.
Read MoreRetail eCommerce Sales As A Percent Of Total Sales By Country, 2013-2018 [TABLE]
China and the UK, have much higher proportions of online-to-total retail sales than the US, and ecommerce trends in each market are unique.
Read MoreGlobal Ad Spending Per Person By Country, 2012-2018 [TABLE]
On a country-by-country basis, the US is by far the leader in total media ad spending.
Read MoreNewspapers' Weekly Cross-Platform Reach By Select Countries, June 2014 [CHART]
Some 92% of the US online population consumes some type of news on a monthly basis.
Read MoreDemographics Of Denmark Smart Phone Onwers, May 2014 [CHART]
32% of Denmarkians were already using a smartphone to watch TV content.
Read MoreDevices Nordics Use To Watch Video, December 2013 [TABLE]
No more than one in 10 Nordics had either terminated or cut back their cable or satellite TV package in the past year in favor of online services.
Read MoreWestern European Mobile Phone Users By Country, 2012-2018 [TABLE]
Digital ad spending in Germany rose by over 9% in 2013 and will grow by a further 9.0% this year.
Read MoreSmart Phone Penetration In Western Europe, 2013-2015 [MAP]
Western Europe—the region with the second-largest number of smartphone users, with 196.6 million in 2014, eMarketer estimates—saw three Nordic countries reach 50% penetration last year.
Read MoreWestern European Online Ad Spending By Country, 2012-2018 [TABLE]
Spending on display ads continued to gain momentum, logging higher growth than any other format, at 14.9%, and a total value of $12.27 billion.
Read MoreTop 10 European Countries By Online Ad Revenues, 2013 [CHART]
Online advertising spending in Europe rose 11.9% last year to total $36.4 billion.
Read More