Dayparting Archives - Page 6 of 9

Online Viewership For Broadcast TV, March 2013 [TABLE]

Connected viewers watched live broadcast video 2.5 times longer than video on demand (VOD), while 77% of time spent watching mobile video was with content longer than 10 minutes, such as movies, sporting events, and TV shows.

Mobile Search Behavior By Daypart [INFOGRAPHIC]

77 percent of mobile searches taking place during the study period took place at home or at work.

North American Email Marketing Metrics By Daypart, Q4 2012 [TABLE]

Emails sent between 8 pm and 12 am generated higher open and click-through rates, more transactions, larger orders, and greater revenue per email than emails sent during any other time of day.

Smart Phone Use To Begin The Day, March 2013 [CHART]

89% of 18-24-year-old smart phone owners reach for their device within 15 minutes of waking up, and 74% reach for it immediately after waking up.

North American Mobile Browsing By Daypart, March 2013 [CHART]

A study of web browsing by time of day shows that smart phone and tablet usage in North America peaks at 9 PM, whereas desktops reach their highest levels during the workday.

Email Marketing Performance By Daypart, Q4 2012 [TABLE]

A plurality 40% of emails were sent between 8 AM and 11:59 AM, with that time frame accounting for 42% of transactions.

Getting Facebook Shares [INFOGRAPHIC]

This infographic by Mari Smith illustrates fourteen tactics to inspire people to share your content on Facebook.

A Day In The Connected Life Of The Millennial Consumer [INFOGRAPHIC]

This infographic by Cisco takes a look at a day in the life of your typical Millennial consumer.

Mobile Gaming By Time Of Day, December 2012 [CHART]

Mobile gamers place a high level of value on the experience gaming provides and they’re most likely to want to have that experience at night time.

Time Spent Online [INFOGRAPHIC]

This infographic from Morrison Foerster’s Socially Aware blog looks at the time Americans spend online.