Coupons Archives - Page 9 of 17

Why People Use Branded Mobile Apps, February 2013 [CHART]

43% said they used branded mobile apps to keep informed about the brand, product, store or company.

CPG Coupon Distribution Trends, H1 2009 – H1 2013 [CHART]

After a couple of years of decline, the volume of coupons distributed by CPG marketers rose by 1.8% year-over-year in the first half of this year.

Reasons People Use Brand Apps Regularly, July 2013 [CHART]

On average, 51% of people regularly use brand apps to keep informed about the brand, product, store or company (43%) and to get discounts and coupons (41%).

Coupon Users By Source & Age, July 2013 [CHART]

Younger coupon users are more likely than their older counterparts to obtain coupons through social and mobile channels.

Forgotten Coupons & Abandon In-Store Purchases, July 2013 [CHART]

Many coupon users won’t make a purchase if they’ve forgotten their coupon at home.

Attitudes Toward eCommerce Among Online Americans By Demographic, January 2013 [TABLE]

Both males and females ages 18 to 34 were more likely than their 35- to 64-year-old counterparts to engage in nearly every online shopping activity.

Reasons People Become Brand Fans On Facebook, June 2013 [CHART]

Americans who like big brands on Facebook tend to do so primarily to support those brands (49%) and get a coupon or discount (42%), with many also doing so to receive regular updates from the brands (41%).

Mobile Coupons & In-Store Purchases – Parents & Millennials, June 2013 [CHART]

1 in 3 consumers have searched for a coupon on a mobile device, and slightly more than one-quarter have bought something in-store using a coupon they found on a mobile device.

Products LGBT Smart Phone Users Have Purchased On Mobile Device, May 2013 [TABLE]

15% of LGBT smartphone owners and the same percentage of tablet owners purchased hotels via their respective devices in the preceding three months.

Daily Deal Purchase Frequency, March 2013 [CHART]

38.2% of US internet users subscribed to at least one daily deal in March 2013, down from 45.3% in September 2011.