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Posts Tagged ‘Consumer Electronics Marketing’

Products & Services College Students Buy, July 2014 [CHART]

99% of US college students spent money at restaurants at least once per month.

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Products United Kingdom Residents Have Never Purchased Online, January 2014 [CHART]

Health and beauty products are among the least popular items for online purchasing.

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Products & Services South Africans Buy Online, December 2013 [TABLE]

Books and items related to travel and entertainment were the top products and services purchased online by digital buyers in South Africa.

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Online Ad Spending Estimates By Industry, May 2014 [CHART]

Almost 6 in every 10 dollars spent on digital ads this year have a direct response objective.

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US Consumer Electronics Online Ad Spending By Device, 2014 [CHART]

eMarketer expects 33% of the industry’s digital ad spending to go to mobile in 2014.

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US Consumer Electronics Online Ad Spending By Objective, 2014 [CHART]

The computing and consumer electronics industry players will spend 54% of digital advertising dollars, or $2.05 billion.

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US Consumer Electronics Online Ad Spending, 2012-2018 [CHART]

Digital advertising spending by the US computing products and consumer electronics industry will reach $3.80 billion this year, and that figure will increase to $6.01 billion by 2018.

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B2C eCommerce Sales In Italy By Category, 2013 [CHART]

In Italy, over half (54.0%) of 2013 B2C ecommerce sales to consumers belonged to the Leisure category.

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US Online Ad Spending Estimates By Industry, May 2014 [CHART]

Mobile accounts for slightly more than 35% of digital ad budgets this year.

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US Online Ad Spending By Industry & Channel, 2014 [TABLE]

Mobile spending levels were roughly similar across industries, with virtually all sectors committing about one-third of spending to the mobile channel, but there were variations by industry.

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