Posts Tagged ‘Consumer Electronics Marketing’
US Online Ad Spending Growth By Industry, 2011-2017 [TABLE]
Four of the six industries growing their digital ad spending at or above overall market rates are retail, financial services, consumer packaged goods & travel.
Read MoreSix Types Of Online Shoppers, June 2013 [TABLE]
Compete and GroupM have released a new report that analyzes more than 168,000 purchases of consumer electronics in which the consumer used digital media somewhere along their purchase path.
Read MoreCustomer Satisfaction With Online Interactions By Industry Segment, June 2013 [CHART]
E-commerce sites exceeded the threshold of excellence in customer satisfaction last year, according to the American Customer Satisfaction Index.
Read MoreMillennials' Preferred Purchase Methods By Select Product Categories, May 2013 [TABLE]
Webrooming (doing research online and then buying in-store) is actually a far more popular activity among Millennials than showrooming across several product categories.
Read MoreBrand Engagement On Pinterest, March 15 – April 15, 2013 [CHART]
Fashion and retail-related images are most likely to be pinned by the community, with brands pinning only 18% of content.
Read MoreIndustries & Products For Which People Have Written Post-Purchase Online Reviews, October 2012 [TABLE]
Among social network users who took a post-purchase action online, 22% reported posting a review or other comment after an automobile purchase.
Read MoreAmerican Retail eCommerce Sales CAGR By Category, 2012-2017 [CHART]
A mix of larger and smaller online product categories will post the highest CAGRs from 2012 to 2017.
Read MoreAmerican Retail eCommerce Sales By Product Category, 2011-2016 [TABLE]
Computer and consumer electronics, as well as apparel and accessories, account for the bulk of US retail eCommerce sales.
Read MoreTeen Spending Behavior, April 2013 [TABLE]
More than 3 in 4 teens shop online.
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