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Posts Tagged ‘Computers’

US Apparel & Accessories eCommerce Metrics By Device, Q3 2012 & Q3 2013 [TABLE]

In 2012, tablets for the first time were responsible for a majority of US retail mCommerce sales, and that share will expand further in the coming years.

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Online Video Ad View Share By Device & Content Duration, Q3 2013 [CHART]

During Q3, 72% of ad views on Android phones were derived from content less than 5 minutes in length, with the corresponding figure at 77% for iPhone users.

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Unaided Brand Recall For Online Video By Device, June 2013 [CHART]

Millennial video viewers recalled ads with less frequency than did Gen Xers, no matter what device was being used to watch content.

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American Social Network User Demographics By Device, Q2 2013 [TABLE]

Among millennials, rates of smart phone and PC usage of social networks were identical.

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Online Product Research Via Computer Or Mobile, September 2013 [CHART]

87.3% liked using their computer for online shopping best, with just 7.4% choosing tablets and 5.3% choosing smart phones.

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Americans Who Are Willing To Pay For Streaming Video By Device, September 2013 [CHART]

More than six in 10 respondents said they would prefer to watch TV or movies on their tablet or smartphone for free with commercials.

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Streaming TV & Movies At Home vs Out Of Home By Device, September 2013 [CHART]

One-quarter of internet users reported using their smartphones to watch streaming TV and movies while on the go, and nearly as many said the same about tablets.

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Mobile Drove A Third Of Cyber Monday Orders In 2013 [CHART]

2013 Cyber Monday was the biggest day in e-commerce history. Online sales rose 18 percent compared to Cyber Monday 2012.

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Devices Marketers Consider Important For Advertising, 2013 & 2016 [CHART]

While 86% of respondents said mobile phones were currently important advertising channels, 98% said they expected them to be important in three years’ time.

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Desktop vs. Mobile Email-Driven Purchases, Q3 2013 [CHART]

Mobile devices accounted for 15% of revenues generated through email across 12 tracked industries in Q3.

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