Posts Tagged ‘Coca Cola’
Diversity In Advertising
Creating advertising that reflects the diversity of the audiences it targets that is also authentic takes a deeper understanding of race, ethnicity and culture.
Read MoreWhat Is A Reaction Video?
A reaction video is one where the subject is reacting emotionally to some other video they are watching but it can be more broadly defined.
Read MorePsychology Of Advertising [INFOGRAPHIC]
This infographic from USC Dornsife College illustrates the logic and emotions that come into play as advertising attempts to persuade us.
Read MoreTop Global Brands In 2017 [CHART]
Apple is once again the most valuable brand in the world, keeping its hold on the top spot for the fifth consecutive year, with Google following and slightly narrowing the gap.
Read MoreTop 12 Power Brands, February 2015 [CHART]
Lego tops the list of the world’s most powerful brands.
Read MoreHidden Messages In 40 Brand Logos [INFOGRAPHIC]
This infographic by Made By Oomph explains forty messages hidden within famous brand logos.
Read MoreTop 10 Global Brands, October 2014 [CHART]
Apple and Google remain atop the list of most valuable brands this year, with both exceeding $100 billion in brand value for the first time.
Read MoreAmerican Millennials Favorite Brands, October 2014 [TABLE]
Nike holds on to the top spot this year in Moosylvania’s survey, beating out Apple and Samsung.
Read MoreAmerica's Most (And Least) Respected Brands, July 2014 [TABLE]
Coca-Cola tops CoreBrands’ list of most respected brands, breaking last year’s tie with PepsiCo, which came in second this year.
Read MoreAmerica's Most Patriotic Brands, 2013 vs 2014 [TABLE]
Jeep’s leading score of 98% (for the second consecutive year) means that it almost fully meets consumers’ emotional ideal for patriotism in the auto category.
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