Posts Tagged ‘Canada’
Global Media Ad Spending By Region, 2010-2016 [TABLE]
Ad spending in China will reach nearly $53B next year, surpassing total spending in Japan for the first time.
Read MoreEmail Marketing Unique Open Rates By Region [TABLE]
Average email open rates continued their downward path during 2011 and Q1 2012, though click-through rates increased slightly during the same period.
Read MoreGoogle+ Stats & Facts [INFOGRAPHIC]
Website Monitoring Blog put together this infographic chock full of Google+ statistics.
Read MoreSociety's Youth Obsession [CHART]
63% of consumers around the world believe that society’s obsession with youth has gotten out of hand.
Read MoreCanadians Want Personalized Ads [CHART]
64% of Canadian internet users felt that they knew when a company had done its research and produced tailored marketing efforts.
Read MoreLikefluence: Consumers Who Would Buy A Brand Their Friend Follows On Social [CHART]
In March 2012, 22% of internet users worldwide said they would buy a brand their friends followed on a social channel like Twitter or Facebook.
Read MoreLocal vs. National Canadian Ad Spending By Channel, 2011 & 2016 [CHART]
Borrell estimates that national spending will decline by 12.9% from 2011 to 2016, with the biggest drops in network TV and directory spending at 41.9% and 41.4%, respectively.
Read MoreCanadian Ad Spending, 2010-2016 [CHART]
eMarketer estimates total ad spending in Canada will reach $13.51 billion in 2012, for growth of 5.8% over 2011.
Read MoreTop Benefits Of Social Media Marketing According To Canadian Execs [TABLE]
35% of business executives in Canada reported already heavily using social media because it provided a good opportunity for their company.
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