BuzzFeed Archives - e-Strategy

Super Bowl Advertising Has Jumped The Shark

With rising advertising rates and diminishing returns, can we all agree now that Super Bowl advertising has jumped the shark?

Obama & Boehner Face Off Online Over State Of The Union

President Barack Obama & House Speaker John Boehner used competing online marketing tactics to debate over the State of the Union Address, 2015.

Friskies' Dear Kitten Viral Video [VIDEO]

Friskies collaborated with Ze Frank to narrate a commercial and with BuzzFeed to provide the launch platform that ultimately resulted in more than 13.5 million views…and counting.

GoPro Shark Attack & Twitter Relationship Surveys [VIDEO]

Episode 52 of the Beyond Social Media show: David Erickson & BL Ochman discuss the GoPro Shark Attack video as a marketing gimmick & Twitter’s social graph.