Posts Tagged ‘Budweiser’
10 Least Engaging Brands, 2015 [CHART]
Brands are failing to keep pace with consumers’ growing expectations.
Read MoreSuper Bowl Advertising Has Jumped The Shark
With rising advertising rates and diminishing returns, can we all agree now that Super Bowl advertising has jumped the shark?
Read MoreTop TV Advertisers of 2014 [TABLE]
After being named the brand of the year in 2013, Google was in the thick of things again in 2014.
Read MoreMore People Drink Craft Brews Than Drink Budweiser [INFOGRAPHIC]
Budweiser has a 7.6% share of the $100 billion U.S. beer market, down from 10% five years ago, and 14.4% a decade ago.
Read MoreAmerica's Most Patriotic Brands, 2013 vs 2014 [TABLE]
Jeep’s leading score of 98% (for the second consecutive year) means that it almost fully meets consumers’ emotional ideal for patriotism in the auto category.
Read More10 Least Engaging Brand Of 2014 [CHART]
Quiznos, with its score of 57% trails Subway (93%) in the quick-service restaurant category by a significant margin.
Read MoreUSA Today 2014 Super Bowl Ad Ratings [INFOGRAPHIC]
This infographic by USA Today illustrates the top commercials for the 2014 Super Bowl and their return on investment.
Read MoreGoogle Suggest Results For Major Brands [INFOGRAPHIC]
This inforgaphic by AEIR Limited illustrates Google Suggest results for Brand Is… searches for major brands.
Read MoreMost Effective Super Bowl 2014 Commercials [TABLE]
With a record average of 112.2 million viewers for the game, per Nielsen’s adjusted tally, brands had an opportunity to reach the largest TV audience ever recorded.
Read MoreTop 10 Most Shared Video Ads Of 2013 [CHART]
Dove’s 3-minute Real Beauty Sketches takes the top honors for the study period (January 1 through November 18), generating 4.24 million social shares since its April launch.
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