Posts Tagged ‘Branded Entertainment’
Beyond Social Media: Debate Humor #Fail? Can Sasquatch Sell? & Target Falling For You [PODCAST]
Is hijacking the debate with humor smart? Does Google’s PR blunder affect stock price? Lessons from a dumb Pizza Hut stunt. Target’s Falling For You campaign.
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Attitudes Toward Retail Product Videos 52% of online product video viewers are more confident in that product prior to purchasing it online 44% are more engaged with the retailer or brand as a result of watching their product videos 37% purchase more products on websites that feature product videos THOUGHT: Six years ago I wrote…
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