Posts Tagged ‘Brand Marketing’
10 Least Engaging Brands, 2015 [CHART]
Brands are failing to keep pace with consumers’ growing expectations.
Read MoreHarnessing #Hashtags [INFOGRAPHIC]
This infographic from Huffington Post illustrates how hashtags work and how to harness them for marketing.
Read MoreInfluence Of YouTube Stars, March 2015 [CHART]
Slightly more than 6 in 10 youth aged 13-24 would try a product or brand suggested by a YouTube star.
Read MoreCustomers' Top Priorities For The Next 12 Months, February 2015 [CHART]
CMOs narrowly give the edge to excellent service over product quality when it comes to their customers’ top priorities in the next 12 months.
Read MoreConsumers' Top Luxury Brands, February 2015 [TABLE]
Not all generations hold the same ideas of luxury – and differences of opinion also abound in their top luxury brands.
Read MoreTop Brands For Customer Loyalty, February 2015 [TABLE]
Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.
Read MoreTop 12 Power Brands, February 2015 [CHART]
Lego tops the list of the world’s most powerful brands.
Read MoreWhy CEOs Worldwide Collaborate In Joint Ventures, December 2014 [CHART]
51% of CEOs worldwide planned to enter into new partnerships or alliances in the next 12 months.
Read MoreWhy Millennials Follow Brands On Facebook, Twitter or Pinterest, Fall 2014 [TABLE]
US Millennials were most likely to follow a brand or company on Twitter to get a coupon or discount, cited by 85%.
Read MoreWhat Viewers Think About Super Bowl Commercials, 2008 vs 2015 [CHART]
The Super Bowl is almost here, and NBC has reportedly sold out of ad space at a record $4.5 million per 30 seconds.
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