Posts Tagged ‘Blogging’
Most Popular Content Types For B2B Tech Buyers, December 2013 [CHART]
White papers top the list, with 49% of respondents claiming to have used them to evaluate a tech purchase in the prior 6 months.
Read MoreContent Marketing Measurement [INFOGRAPHIC]
This infographic by BrandPoint illustrates how to measure content marketing efforts.
Read MoreSMBs' ROI Assessment Of Social Media Advertising & Promotion, November 2013 [CHART]
3 in 10 SMBs advertising on Twitter claim “excellent” or “extraordinary” ROI from their efforts.
Read MoreUse & Effectiveness Of Marketing Tactics, August 2013 [TABLE]
Though throwing a Facebook or Twitter button on a website may be easy, cheap and common, respondents to ExactTarget’s survey didn’t find this nearly as effective as tactics requiring a little more effort and interaction.
Read MoreFrequency With Which Marketers Check Their Data Sources, November 2013 [CHART]
For all the talk about real-time insights, it turns out that very few marketers are actually looking at their data sources every day.
Read MoreTop Social & Mobile Platforms Among Older Teens, Q3 2013 [CHART]
Facebook remains the most commonly used social platform, with 56% of older teens claiming to have used it in the past month.
Read MoreOnline Activities Of US Teens, 2012 & 2013 [TABLE]
Fully 87% of American teens said they had sent or received a text message.
Read MoreSocial Networks Used By Baby Boomers & Silent Generation, September 2013 [TABLE]
According to McAfee, 97% of adults ages 50 to 75 go online daily.
Read MoreAmericans' Most Popular Types Of Websites, November 2013 [VIDEO]
Among American respondents, a leading 68% reported visiting a search engine site at least once a week, with social networking sites (59%) and portal sites (for checking email, such as Gmail) next (50%).
Read MoreTypes Of Content Marketers Share Online, August 2013 [TABLE]
Nearly 60% of marketers would like to increase their video content in social networks – more than any other content category.
Read More