Posts Tagged ‘Beyond Social Media’
American Twitch Viewers, 2019-2023
eMarketer forecasts that 37.5 million people in the US will watch streaming video on Twitch at least monthly in 2020, meaning the video streaming platform will reach 15.5% of US digital video viewers this year.
Read MoreSocial Media Channels Used By B2B & B2C Marketers
Social Media Examiner’s survey of 5,200 marketers reveals which social media channels B2C and B2B marketers use.
Read MoreTop-Performing Email Signoffs
In 2017, the company behind the Boomerang plugin for Gmail analyzed 350,000 email closings. They found the following three phrases most increased the likelihood of a response, somewhere from 22% to 38% when compared to the baseline.
Read MorePandemic Sparking Renewed Interest In Victory Gardens
Victory Gardens, a tradition dating back to the Spanish Flu, are making a comeback in the age of COVID-19.
Read MoreSteak-Umm’s Misinformation Master Class
On April 6, CPG Brand Steak-Umm brand posted a master class in the difference between facts, data, and verifiable information on Twitter as a result of disinformation being spread about COVID-19.
Read MorePolling During Pandemics
Public opinion polling during pandemics–when a far greater percentage of the population are at home and available to be polled–is tricky.
Read MoreMobile News Traffic [INFOGRAPHIC]
At the start of 2015, 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers.
Read MoreTwitter/Google Deal = Amazing Consumer Insight Tool [VIDEO]
David Erickson discusses the prior implementation of the Twitter Firehose in Google search results, and how it offered amazing insight into consumers’ social media behavior.
Read MoreC-Suite Slip-Ups & A Socially Charming Cabby [PODCAST]
Episode 74: BL and David discuss C-suite slip-ups, Twitter’s app sniffing, a charming St. Paul cabby; a 15-second video channel, and much, much more.
Read MoreShare Of Video Interactions By Social Network [CHART]
The share of video interactions increased for Facebook and decreased for YouTube.
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