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Posts Tagged ‘Australia’

Average Number Of Mobile Apps Actively Used By Country, January 2014 [CHART]

The majority of non-voice mobile time is likely being spent with apps rather than the mobile web.

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Online Display Ad Benchmarks By Region in 2013 [CHART]

In North America, the average click-through rate (CTR) for standard banners slipped from 0.1% to 0.08%, while flash rich media CTRs jumped from 0.14% to 0.25%.

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Interactive Video Completion Rates Worldwide By Region, 2013 [TABLE]

While clickthrough rates for such ads in 2013 were much lower than those for HTML5 polite video and in-stream video, at 0.17%, 0.39% and 0.60%, respectively, interactive videos did just what they set out to do: Engage those who did view them.

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Mobile Web Users Primary Ways Of Surfing The Web, February 2014 [CHART]

6 in 10 mobile internet users from 14 key markets around the world say they typically go online to surf the web mostly (37%) or exclusively (23%) from their mobile phone.

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Global Digital Travel Sales Share By Country, 2012-2017 [TABLE]

Only four markets will see travel increase its share of B2C eCommerce between 2012 and 2017: Italy, Brazil, Finland and South Korea.

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Global Digital Travel Sales By Country, 2012-2017 [TABLE]

Consumers across the world are becoming more comfortable making purchases on the internet, and digital travel sales are beginning to mature on a global basis.

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Global B2C eCommerce Growth By Country, 2012-2017 [TABLE]

China will take in more than six of every 10 dollars spent on eCommerce in Asia-Pacific this year and nearly three-quarters of regional spending by 2017.

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Privacy Concerns Over Wearable Computers, September 2013 [CHART]

On average, around one-third of internet users in select countries were worried that wearable devices would invade people’s privacy.

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Consumer Desires For Speedy Online Support, November 2013 [TABLE]

7 in 10 consumers across 7 major markets report being more likely to be loyal to a brand that provides real-time one-to-one assistance at critical moments during their purchase journey.

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Global Facebook User Growth By Country, 2012-2017 [TABLE]

The fastest growth in social network usage is happening in less-developed markets.

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