Posts Tagged ‘Android’
Length Of Time Marketing Emails Are Ready By Device, Q2 2013 [CHART]
Android devices saw the lengthiest periods of engagement with email: 53.3% of emails opened on Android phones were read for 15 seconds or more, followed by 41.9% of emails read on the Android tablet.
Read MoreKitKat Secures Naming Rights For Android 4.4 [VIDEO]
Discussion of Google offering the naming rights to it’s Android operating system to KitKat during this segment of episode 15 of the Beyond Social Media show.
Read MorePersonal Care Brand Mobile Apps By Device, July 2013 [CHART]
Mobile apps fared even more poorly than other digital strategies among personal care companies, with only 16% of brands adopting them for the iPhone, and 12% for Android.
Read MoreUS Smart Phone Users By OS, 2011-2014 [TABLE]
Android, which grew rapidly in popularity soon after its release, fell from triple-digit to double-digit increases in users in 2012—that year its growth rate actually lagged behind iOS.
Read MoreUS Smart Phone Share By OS, 2011-2014 [CHART]
eMarketer estimates there will be 140 million smartphone users in the US by the end of this year, up from 121.4 million last year and set to reach 159.9 million by 2014.
Read MoreB2C Email Read Duration By Device, Q2 2013 [CHART]
53.3% of Android Phone users who open emails on their device spend more than 15 seconds reading them. The corresponding figure for desktop readers is 36.6%.
Read MorePropensity For Social Sharing By Device, July 2013 [CHART]
Sharing accounted for 7.7% of activity among mobile users on the ShareThis network, compared to 4.4% among desktop users.
Read MoreGlobal Smart Device Users By OS & Form Factor, February 2013 [CHART]
Diverging use cases on smartphones and tablets herald the end of mobile as a monolithic category.
Read MoreGoogle To Enter The Video Game Console Market [VIDEO]
Bloomberg’s Scarlet Fu reports that Google is looking to capitalize on its mobile strength to push a gaming console to challenge Sony, Nintendo and Microsoft for control of your living room.
Read MoreAmerican Tablet Owners By Model, 2013 [TABLE]
Android tablets were in use by 59% of tablet-owning households in 2013, the same percentage that reported owning Apple’s iPad or iPad mini.
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