Voice Assistant Use By Daypart [TABLE]

Table: Voice Assistant Use By Daypart

After a surge this past holiday season – when 4% of U.S. adults reported they acquired their first smart speaker device — ownership is up 128% since January 2017, to now one in six Americans (16%) having a smart speaker.

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Amazon Echo Deal Queries [CHART]

Smart Speakers are already having an impact on commerce. Almost one-third of owners say they’re spending more on Amazon and Google since getting their Smart Speaker.

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