Airline Marketing Archives - Page 5 of 6

Types Of Goods & Services Bought On Mobile Devices, August 2013 [CHART]

Mobile commerce sales are on the rise, and mobile owners spent $4.7 billion on retail goods during the second quarter.

Least-Trusted Companies, July 2013 [TABLE]

Among 19 industries examined, TV service providers collectively had the lowest average trust rating, also contributing 7 of the 15 lowest-rated companies of the 246 measured.

US LGBT Mobile Travel Planners, May 2013 [TABLE]

Smart phone penetration among gay and lesbian web users reached record heights in 2012, at 91% and 82%, respectively.

Customer Satisfaction With Hospitality Industries, June 2013 [CHART]

Airlines have experienced a modest increase in customer satisfaction for the second year running, according to the American Customer Satisfaction Index.

Most Popular Types Of Loyalty Programs, December 2012 [CHART]

US internet users on average participated in 7.4 loyalty programs last year.

Where Americans Watch TV By Device, January 2013 [TABLE]

While smart mobile device users can now watch TV from anywhere, they still favor sitting at home to watch their shows.

Customer Satisfaction With Online Interactions By Industry Segment, June 2013 [CHART]

E-commerce sites exceeded the threshold of excellence in customer satisfaction last year, according to the American Customer Satisfaction Index.

Delta Airlines & The Immediacy Of Twitter Customer Service [VIDEO]

Author & Keynote Speaker Scott Stratten tells the story of how Delta airlines saved their brand from a lifetime of shunning with one well-timed tweet.

Americans Who Research & Purchase Travel Products Online, August 2012 [CHART]

81% of US internet users who had booked travel in the past 12 months had researched their trips online, while 74% of respondents had booked online.

Consumer Attitudes Toward Loyalty Programs, May 2013 [TABLE]

The average consumer is a member in more than 7 loyalty programs, and many have room for more.