Posts Tagged ‘Africa’
Global B2C eCommerce Sales By Region, 2011-2016 [TABLE]
This year alone, B2C ecommerce sales are expected to grow 23% in the Asia-Pacific region.
Read MoreGlobal Social Network User Penetration By Region, 2011-2017 [TABLE]
Through 2015, the more advanced social network markets of North America, Western Europe and Central and Eastern Europe will have the highest penetration rates worldwide.
Read MoreSocial Network Users By Region & Country, 2011-2017 [TABLE]
Though Asia-Pacific will have the largest social network population worldwide through 2017 and the Middle East and Africa will have the second-largest audience starting next year, their population penetration rates are among the lowest.
Read MoreGlobal Facebook User Penetration By Region & Country, 2011-2017 [TABLE]
By 2017, eMarketer estimates, 616 million internet users in Asia-Pacific will use Facebook at least monthly.
Read MoreGlobal Facebook Users By Region & Country, 2011-2017 [TABLE]
Asia-Pacific has had among the fastest growth rates for Facebook use in the past two years.
Read MoreGlobal Facebook User Growth By Region & Country, 2011-2017 [TABLE]
Facebook’s user base is not declining in mature markets such as the US, though some users may be spending less time on Facebook and more time on Instagram—which Facebook owns.
Read MoreGlobal Media Ad Spending Share By Region, 2011-2017 [TABLE]
Western Europe accounts for the third-largest share of ad spending in the world and is far ahead of fourth-place Latin America by this metric.
Read MoreGlobal Media Ad Spending By Region, 2011-2017 [TABLE]
Growth was solid in 2012, at 5.4%, up from just 3.8% growth in 2011.
Read MoreGlobal Ad Spending Growth In 2012 [CHART]
Worldwide advertising spending grew by 3.2% year-over-year in 2012 to reach $557 billion.
Read MoreGlobal Average B2C eCommerce Sales Per Online Buyer by Region & Country, 2011-2016 [TABLE]
Average spending per user is lower in China but the sheer growth in China’s digital buyers is staggering.
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