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Search results for: millennials

Brand Buzz Among Millennials & Minorities, 2014 [TABLE]

While Amazon.com topped the brand buzz rankings among US adults overall last year, Netflix topped the charts among Millennials.

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Millennials' Most Memorable TV Commercials For 2014 [TABLE]

Fast food and QSR ads performed well with Millennials (18-33) last year.

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Millennials' Attitudes Toward Rewards Experiences, October 2014 [TABLE]

More than 8 in 10 Millennials would more likely to shop with a grocer if they could redeem rewards for a consultation with a chef or nutritionist.

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Types Of Content Young Millennials Share On Social, August 2014 [TABLE]

Those ages 13 to 22 were most likely to post pictures of themselves (60%), with photos of friends and family the second most popular content type.

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Millennials Who Feel Their Peers Share Too Much Online, August 2014 [CHART]

81% of US teens and young adult internet users felt people their age shared too much information online.

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US Millennials’ Interest In Mobile Health Care Services, November 2014 [CHART]

Some 48% of American adults would be extremely (25%) or very (23%) interested in being able to check their blood pressure on a smartphone or tablet were this available to them

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Millennials' Top Social Sharing Channels, April-July 2014 [CHART]

Facebook leads among Millennials (18-34) and the general population, representing 55% of content shared to social channels by the former and 70% by the latter.

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Brand Attributes Millennials Most Covet, September 2014 [CHART]

Three in 10 Millennials (aged 25-34) around the world are cynical about the way brands market to them, and that figure rises above 40% in the US and UK.

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Frequency With Which Millennials Use Businesses' Mobile Sites, June 2014 [CHART]

Smartphones were millennials’ device of choice for internet and app access, with nearly two-thirds (64%) of US mobile device users ages 18 to 34 citing these as their primary mobile device for logging on to the web or checking out an app.

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Millennials' Attitudes Toward Mobile Devices, June 2014 [CHART]

Among US millennial smartphone users polled, nearly 90% said their phones never left their side—both night and day—and 80% admitted they instantly reached for them right when they woke up.

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