Search results for: millennials
Millennials' Online Political Activities, April 2015 [CHART]
Facebook may be just the place for candidates to connect with Millennials, based on recent research by GfK for Harvard University Institute of Politics.
Read MoreWhy Millennials Use Facebook & Twitter, March 2015 [CHART]
More than 9 in 10 US Millennials use Facebook, while fewer than 4 in 10 use Twitter.
Read MoreHow Mobile Millennials Discover Brands Online, September 2014 [CHART]
On social, Millennials learn about products through peer activity.
Read MoreWhy Millennials Have Not Used A Financial Professional, December 2014 [CHART]
Among US internet users ages 25 to 35 polled in December 2014 by Principal Financial Group, 70% said having financial security was their top goal.
Read MoreHealth Technologies That Interest Millennials, January 2015 [CHART]
US 18- to 34-year-olds wanted to use various digital methods throughout the healthcare experience.
Read MoreYoung Millennials' Social Media Use, March 2015 [CHART]
Some 73% of Americans aged 12 and older use a social networking site or service, up from 67% last year.
Read MoreTypes Of TV & Online Video Watched By Young Millennials, November 2014 [CHART]
35% of US 13-to-18-year-old smartphone and tablet users cited YouTube as a leading social media app they used—second only to Facebook.
Read MoreMobile Millennials Expectations For Brands Technology Use, February 2015 [CHART]
Mobile Millennials are more likely to expect brands to have a mobile-friendly website or app than they are to expect brands to have a social media presence.
Read MoreAmount Millennials Spend Via Social Commerce, Fall 2014 [CHART]
Nearly three-quarters of Millennials spent $49 or less when buying something via Twitter, compared with 54% who said the same about Facebook.
Read MoreWhy Millennials Follow Brands On Facebook, Twitter or Pinterest, Fall 2014 [TABLE]
US Millennials were most likely to follow a brand or company on Twitter to get a coupon or discount, cited by 85%.
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