Search results for: millennials
Online Behavior Of Restaurant Customers By Generation, August 2012 [CHART]
The most popular activity for mobile users searching for restaurant info is simply finding a place to eat nearby, but many users also go beyond that.
Read MoreCPG Shoppers' Attitudes Toward In-Store Mobile Technology, August 2012 [CHART]
The most prevalent attitude toward in-store mobile technology among all age groups was that when mobile technology didn’t work, consumers blamed the brand.
Read MoreCost-Consciousness Of CPG Shoppers By Generation, October 2012 [CHART]
Fully 37% of Gen X adults surveyed buy brands that are on sale, rather than the brands they prefer.
Read MoreTablet Owners In-App Ad Interest by App Type, October 2012 [CHART]
3 in 10 tablet owners say they are very interested in ads appearing in shopping and retail applications, according to new data provided by GfK MRI.
Read MoreAmerican Social Network Ad Clickers, October 2012 [CHART]
Some 31% of online Americans aged 18-64 report having clicked on an ad they saw on a social network.
Read MoreDigital Influences On Branding Among Millennial Shoppers, Q2 2012 [CHART]
Millennial shoppers were more than three times as likely as the overall panel to be influenced by blogs and social sites.
Read MoreRich Americans By Generation, September 2012 [CHART]
The majority of rich American (adults who live in households with at least $100,000 in annual household income) are Millennials and Generation Xers.
Read MoreCorporate Blogging & Its Discontents
28% of Fortune 500 companies had public blogs in 2012.
Read MoreSociety's Youth Obsession [CHART]
63% of consumers around the world believe that society’s obsession with youth has gotten out of hand.
Read MoreNumber Of Channels Used To Communicate With Service Providers By Generation [CHART]
via marketingcharts.com Millennials (aged 18-30) are using more channels than ever to contact financial service, telecom, travel, insurance, and healthcare providers, and they are spurring adoption of alternative channels such as SMS, smartphone applications, and social networks, finds a [download page] NICE Systems survey of US, UK and Australian consumers released in June 2012. On…
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