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Search results for: millennials

Device Use By Generation, February 2015 [CHART]

Baby Boomers are sticking with laptops and PCs over smartphones and tablets.

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Global Appeal Of Self-Driving Cars By Age, November 2014 [CHART]

Two-thirds of consumers with drivers licenses polled worldwide said self-driving cars were appealing.

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US Snapchat Users By Age, Q3 2014 [CHART]

22% of 16-to-24-year-old US internet users had accessed Snapchat within the past month via any device.

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Demographics Of Snapchat Fans, August 2014 [CHART]

18- to 29-year-olds accounted for 71% of US internet users who had accessed Snapchat in the past 30 days.

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Mobile Channels LGBT Use To Book Hotels vs Air Travel, November 2014 [TABLE]

Across generations, about 40% of LGBT mobile users reserved hotels through their devices, and more than one-quarter booked flights.

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LGBTs' Travel-Related Mobile Activities By Generation, November 2014 [TABLE]

Looking at directions and finding restaurant information were the most popular travel-related mobile activities conducted by US LGBT mobile device users.

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Millennial Women’s Attitudes Toward Fashion, January 2015 [CHART]

Younger women are far more likely than older Millennials to be loyal to only a few fashion brands.

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Social Networks People Use, 2012-2014 [TABLE]

The percentage of US social users who used Instagram rose from 24% to 32% between 2013 and 2014.

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Appeal Of Same-Day Delivery By Generation [CHART]

While same-day delivery comes with a big price tag, 25% of millennials said they would pay a premium for same-day delivery.

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Wearables People Intend To Buy By Demographic, October 2014 [TABLE]

While 19% of respondents overall planned to buy wearable fitness monitors, this jumped to 31% among 18- to 34-year-olds.

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