You searched for millennials - Page 10 of 52

Effectiveness Of Online vs Traditional Advertising With Mobile Millennials, January 2014 [CHART]

When the January 2014 study asked US millennial smartphone users about the effectiveness of digital vs. traditional advertising, 36% said that digital ads were more effective

Top Social Networks For Which Young Millennials Have A Profile, February 2014 [CHART]

Approximately 46% of US teens and young adults ages 12 to 24 had used Snapchat.

Reasons American Millennials Switch Brands, March 2014 [CHART]

The vast majority of Millennials believe that brands today will have to work harder to earn their loyalty than they did to earn their parents’ loyalty.

Millennials' Adoption Of Streaming Video/TV Services, Q4 2012 vs Q4 2013 [CHART]

Younger Millennials (18-24) more likely than the older (25-34) cohort to subscribe to OTT services, with both groups increasing adoption year-over-year.

Where UK Millennials Go To First For News, October 2013 [CHART]

One-quarter of UK teen internet users went to social networks first for news, putting this platform level with TV.

Millennials' Online Banking Activities, February 2014 [CHART]

That millennials use digital banking for its convenience and flexibility explains why the top activities they conducted via online and mobile banking were checking balances or activity.

Millennials Perceived Benefits Of Online Banking, February 2014 [CHART]

Those ages 18 to 34 were turning to digital banking to make their lives easier, as 76% said that online and mobile banking were more convenient.

Banking Methods Use By American Millennials, February 2014 [CHART]

88% of US internet users ages 18 to 34 used online banking to pay monthly bills, make deposits and withdraw money.

US Millennials' Most Influential Advertising Medium, March 2014 [CHART]

Not only are young TV viewers in some cases actually watching more TV, but youth are also most likely to say that TV ads influence the way they perceive and value a brand.

Millennials' & Xers' Multiscreen Use, March 2014 [CHART]

For young (16-44) multi-screeners in the US, 59% of screen time is spent exclusively with a single device, while the rest is simultaneous screen use.