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Photos The Most Popular Content Type Posted On Facebook Pages, January 2014 [CHART]

Links ranked the second most popular content type posted to Facebook Pages, with 30% of posts.

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Primary Type Of Content Posted By Facebook Pages, March 2014 [CHART]

Photos were the most common content posted by Facebook pages, accounting for 75% of posts worldwide.

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Median Organic Reach Of Facebook Posts, February 2012-March 2014 [CHART]

The median organic reach of Facebook posts among Facebook pages worldwide fell from 16.0% in February 2012 to 6.5% in March 2014.

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Local Ad Spending Forecast, 2013-2018 [CHART]

US mobile ad spend is projected to grow from $7.2 billion last year to $30.3 billion in 2018, with a slight majority 52% – or $15.7 billion – of that eventual figure being location-targeted spending.

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What Makes A Video Go Viral?

Coca Cola's Happiness Machine

David Erickson discusses some of the factors that contribute to what makes a video go viral.

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Sources Consumers Use For Local Shopping, April 2014 [TABLE]

The relative ranking of sources most regularly used by Millennials and Gen X are quite similar, while Baby Boomers still turn to print first.

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Mobile-Only Audiences For Top Online Sites, February 2013-January 2014 [CHART]

Mobile-only visitor counts to leading publishers are growing rapidly, belying the notion that consumers are accessing content from both desktops and mobiles.

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CMOs' Expanding Roles & International Relationships, March 2014 [TABLE]

CMOs responding to the study feel that their experience with strategy (91%) and general management (72%) sets them up for an enhanced role within the organization.

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Consumers Reactions To Service Experiences, February 2014 [TABLE]

Some 23% of consumers will give feedback directly to companies following a very good service experience, but 32% will do so following a very bad experience.

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Top 10 Online Video Properties, January 2014 [CHART]

The number of video views on Facebook more than tripled to 3.75 billion in December.

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