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Marriott Goes Virtual & GoPro Goes Pro [PODCAST]
Episode 66: David and BL discuss Facebook anonymity, the Hong Kong protesters, GoPro NHL deal, Marriott’s virtual reality play, and much more.
Read MoreSocial Network Referral Share For Articles, H1 2014 [TABLE]
Nearly one in 10 BuzzFeed articles were shared on Pinterest.
Read MoreSocial Advertising & The Path To Purchase By Network, Q1 2014 [CHART]
YouTube stood out as the most likely social media property by far to turn a prospect immediately into a customer.
Read MoreSocial Network Advertising Conversion Rates, Q1 2014 [CHART]
Even if Facebook is doing what it can to push brands from an earned into a paid media model, paid ads on social networks do have better conversion rates than organic content.
Read MoreHow Small Business Owners Utilize Their Website, Q1 2007-Q3 2014 [TABLE]
The percentage of small businesses with websites had risen just slightly over the past few years.
Read MoreInfluence Of Word Of Mouth & Reviews On Female Empty-Nesters, August 2014 [TABLE]
Female Empty Nesters are prone to seeking out reviews online and offline and are strongly influenced by what they find.
Read MoreUS Product Listing Ad Metrics Growth, Q4 2013 [CHART]
Product Listing Ads appeared 380% more often in Q4 2013 than they did a year earlier and produced 312% more clicks.
Read MoreGlobal Share Of Facebook Advertising By Ad Type, Q2 2013-Q2 2014 [CHART]
In Q2 2013, the newly introduced ad type accounted for just 2.9% of Facebook ads worldwide. Fast-forward one year later, and this share was at 50.1%.
Read MoreCustomer Satisfaction With Social Networking Sites, 2013 vs 2014 [CHART]
Customer satisfaction with social media websites improved by 3 points year-over-year to an average score of 71 on the ACSI’s 100-point scale.
Read MoreTop Brands Among US LGBT Consumers, July 2014 [CHART]
Costco tops the list of best-perceived brands among US LGBT consumers.
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