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Website Marketing

Comparison Of B2C vs. B2B Content Marketing Trends, October 2014 [TABLE]

More B2B (86%) than B2C (77%) marketers are using content marketing this year.

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Effect Of Print Newspaper Ads, September 2014 [CHART]

52% of adults use print newspapers on a weekly basis to assist them with their shopping planning and purchase decisions.

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Top Content Sources For Business Executives, October 2014 [CHART]

63% of business executives said they use search often,

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US College Students' Back-To-School Purchase Influences, August 2014 [TABLE]

Some 93.6% of college students said they found one-on-one recommendations from friends at least somewhat influential.

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How Newspaper Print Ads Influence Consumer Shopping Behavior, September 2014 [CHART]

52% of adults use print newspapers – including ads in regular news and classified pages and inserted circulars – on a weekly basis to assist them with their shopping planning and purchase decisions.

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US LGBT Media Consumption By Age, September 2014 [TABLE]

LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.

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Where Women Get Information About Financial Services, April 2014 [CHART]

People—family and friends, financial professionals and a spouse or partner—all landed ahead of finance-related sites.

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Top Channels Marketers Use To Distribute Content, June 2014 [CHART]

Four in five marketing professionals cited social sharing as a distribution channel used for content marketing.

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How Small Business Owners Utilize Their Website, Q1 2007-Q3 2014 [TABLE]

The percentage of small businesses with websites had risen just slightly over the past few years.

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Leading Website Traffic Referral Sources, June-July 2014 [CHART]

Across all industries analyzed during June and July of this year, organic search drove 51% of all visitors.

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