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Website Marketing

Number Of Visits To Travel Sites Prior To Booking, March 2013 [CHART]

Travelers’ research was spread out over the six-week study period.

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Travel Sites Visited By Online Vacation Package Shoppers, March 2013 [CHART]

Many vacationers visit online travel agencies (OTAs) to shop for packaged deals.

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Trust In Advertising, September 2013 [CHART]

84% of respondents said they completely or somewhat trust recommendations from people they know, a 6% point increase from 2007.

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Stages At Which Consumers Visit Pharmaceuticals Websites, 2012 & 2013 [CHART]

Web users were also most likely to visit pharma websites following a diagnosis, rather than after they experienced symptoms or before they’d filled a prescription.

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Global Bot Traffic, Q3 2012 – Q2 2013 [CHART]

In Q2, activity deemed “suspicious” grew to 49% of all traffic for the web advertising ecosystem, up from 43% in Q1, 40% in Q4 2012 and 26% in Q3.

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Benefits Of Social Media Marketing For SMBs, January 2013 [CHART]

While SEO & email still bring prospects to the door, social media entices them to enter a dialogue, pick up some information of value & step into the sales funnel.

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Smart Phone vs. Desktop Traffic Growth By Select Industries, H1 2012 – H1 2013 [CHART]

Smart phone traffic has grown 10 times more quickly than desktop traffic over the past year.

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US B2B Marketers' Budgets, 2011 & 2012 [TABLE]

Marketing automation had the largest year-over-year growth of any area in B2B marketers’ budgets with 233%.

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Top Benefits Of Real-Time Social Apps Embedded On Websites, June 2013 [CHART]

Those polled most often named an increase in user engagement as one of the top three benefits resulting from the use of such social applications.

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B2B Media Users' Preferred Industry Sources, August 2013 [CHART]

3 in 4 B2B media users say they use both digital and traditional media industry sources to learn tips and best practices and to gain valuable information they can use in their work.

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