Website Marketing
Top Reasons Online Shoppers Choosing One Website Over Another, November 2013 [CHART]
Online shoppers across 7 major markets don’t rank mobile optimization high on their list of reasons for choosing one website over another.
Read MoreNumber Of Websites Americans Regularly Visit, November 2013 [CHART]
About 8 in 10 TV viewers say they regularly watch 10 channels or fewer, and it seems like adults carry that diet over to the online space, too.
Read MoreTop 100 Multichannel Retailers’ Mobile Load Times, November 2013 [CHART]
The top multichannel retailers’ sites load on average more quickly on a smart phone than Fortune 100 companies’ sites (3.62 seconds and ~5 seconds, respectively).
Read MoreUnique American Visitors To Sports Sites, September 2011-September 2013 [TABLE]
comScore’s ranking of top sports sites by monthly unique visitors over a two-year period showed Yahoo! Sports in the lead, with 52.75 million unique visitors in September 2013.
Read MoreSMBs' Use Of Online Marketing Channels, November 2013 [CHART]
SMBs report being almost as likely to have a Facebook page as they are to have their own website.
Read MoreConsumers' Attitudes Toward Marketing Channels By Type, July 2013 [TABLE]
Almost one-third of consumers thought email delivered relevant marketing messages, while three in 10 thought email messages were accurate, and just over one-quarter considered them memorable.
Read MoreMobile Retail Site Performance, November 2013 [TABLE]
From an iPhone 4s, the median mobile site took 4.33 seconds to load, far quicker than the median full site page load time of 7.84, but still well below Google’s recommendation of 1 second or less.
Read MoreHow Social Media Users Research Brands, Products Or Services, June 2013 [CHART]
40% of US social network users said a search engine is how they typically learn more about brands, products or services they are considering using or purchasing.
Read MoreSocial Media Referral Traffic Trends, September 2012-September 2013 [CHART]
Facebook referred 2.77% of total traffic to Shareaholic’s publisher network from mobile users alone in September.
Read MoreTop 10 American Multi-Platform Properties In September, 2013 [CHART]
comScore has publicly released its list of top “multi-platform properties,” which measure a property’s total digital population, including smartphone and tablet visitors.
Read More