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Web Development

Customer Service Response Time Expectations By Channel, June 2013 [CHART]

When consumers have an issue with a company that needs to be resolved, a leading 92% say that it’s important that their problem is taken seriously.

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Top Lead Prospecting Channels, 2012 vs 2013 [CHART]

Marketers are ramping up their use of prospecting tools and while email remains the most common prospecting channel (86.7% using this year).

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The History Of Public Relations [INFOGRAPHIC]

History of Public Relations - Infographic

This infographic about the history of public relations was created by GroupHigh.

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US Vehicle Shoppers Who Have Visited An Auto Website On Smart Phone, 2010-2012 [CHART]

The percentage of in-market shoppers who visited an automotive website from their smart phone increased from 17% in 2010 to 31% in 2012.

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Customer Satisfaction With Online Interactions By Industry Segment, June 2013 [CHART]

E-commerce sites exceeded the threshold of excellence in customer satisfaction last year, according to the American Customer Satisfaction Index.

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Importance Of Mobile-Optimized Websites, May 2013 [TABLE]

78% of smart phone owners and 75% of tablet owners consider the “look and feel” of a company’s mobile website when considering whether or not to make a purchase from it.

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Small Businesses & Email List Growth, May 2013 [TABLE]

57% of respondents said they are always actively trying to grow their email lists.

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Marketing Attribution Channels, October 2012 [CHART]

Email and paid search are some of the easiest channels to include in attribution programs.

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Experience With New Online Marketing Tactics, December 2012 [CHART]

HARO & ProfNet Pro Tips

Nearly 70% of respondents described their experience level with responsive design as average or better.

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US Mobile Media Ad Spending By Format, 2010-2015 [TABLE]

In 2013, the MMA predicts companies will invest $3.16 billion in the mobile web, translating to about two-thirds of spending. By 2015, that share will drop down to 58%, as mobile apps get significantly more investment.

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