Web Development
Most Effective Inbound Marketing Tactics, August 2014 [CHART]
Respondents considered marketing content creation among their most effective inbound marketing tactics.
Read MoreEffectiveness Of Mobile Advertising, January 2014 [TABLE]
53% of US smart phone owners used either the Google Maps app (40.4%) or its mobile website (12.6%) in the prior 30 days.
Read MoreOnline Channels Used For Acquisition vs. Retention, August 2014 [CHART]
Roughly 8 in 10 global company marketers – primarily based in Europe – agree that it is cheaper to retain than acquire a customer, but they’re more likely to be focusing on acquisition than retention.
Read MoreWebsite Users' Experience Expectations, July 2014 [CHART]
When it comes to a great website experience, internet users consider performance more important than fresh content, consistent experiences across mobile and desktop, and personalized content.
Read MoreTop Digital Transformation Priorities, April 2014 [TABLE]
Fully 88% of US digital strategists said their firms were undergoing a formal digital marketing transformation effort.
Read MoreReasons People Abandon Shopping Carts, March 2014 [TABLE]
Around 60% of US buyers said they abandoned their shopping carts because shipping costs pushed their purchase total up more than expected.
Read MoreTop Retail Brands' Site Load Speeds, 2013 – 2014 [CHART]
The median load time for home pages of the top 100 US retail websites has slowed yet again on a year-over-year basis.
Read MoreEye Tracking Technology & Web Design [INFOGRAPHIC]
This infographic illustrates the fundamentals of how eye tracking technology can inform website design.
Read MoreCMOs Attitudes Toward Collaboration With CIOs, July 2014 [CHART]
83% of IT executives feel a need to align and interact with marketing (up from 77% in 2012) and 69% of marketing executives feel the same way about IT (up from 56% in 2012).
Read MoreAttitudes Toward Online Shopping By Generation, December 2013 [TABLE]
In November 2013, 44% of boomers said they showroomed.
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