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Web Development

Top Things Online Retailers Test, September 2014 [CHART]

Roughly two-thirds of online retailers have some type of personalized content on their websites.

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Top Channels Marketers Use To Distribute Content, June 2014 [CHART]

Four in five marketing professionals cited social sharing as a distribution channel used for content marketing.

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US Small Business Onwers Who's Site Is Mobile-Optimized, July 2014 [CHART]

Just over half of small business owners whose businesses had a website also had a mobile site or one that was optimized for mobile.

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How Small Business Owners Utilize Their Website, Q1 2007-Q3 2014 [TABLE]

The percentage of small businesses with websites had risen just slightly over the past few years.

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Marketers' Use Of Personalization/Targeting Technology, May 2014 [TABLE]

Web analytics and email marketing were the most-used targeting tools.

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College Students’ Back-To-School Purchase Influencers, August 2014 [CHART]

Undergraduate students are less likely to rely on brand advertising than word-of-mouth when it comes to their purchase decisions.

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How US Investors Get Financial Advice, August 2014 [CHART]

While 8 in 10 investors receive financial advice in some form, they’re far more likely to say they get it from a dedicated personal financial advisor.

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B2B Marketers' Satisfaction With Data-Driven Tactics, August 2014 [CHART]

Slightly more than two-thirds of B2B marketers are using data to analyze customers.

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Top Challenges For CRM Software Users, August 2014 [CHART]

Most CRM users are satisfied with their product and about three-quarters feel that it has improved access to customer data.

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Types Of Influences During Customer Journey [INFOGRAPHIC]

According to Google, YouTube was an influential medium on the path to purchase for various consumer categories like vehicles, beauty products and smartphones.

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