Visual Communications
Beyond Social Media: Macy's $1,453 Typo; Yelp Reviews; Prankvertising; Kevin Ware & Social Empathy [PODCAST]
This week: Macy’s $1,453 Typo; Yelp’s Filtered Reviews; Nike’s Winning Ad Lampooned; Prankvertising; Kevin Ware & Social Empathy; Silent Instagram Film Trailers; Punch Pizza Goes To Naples; HP’s Bouncing Cam; Blogging Rules; Shiny New Stuff & Daily Numbers.
Read MoreMost Effective Social Media Channels For Small Business Owners, May 2012 vs December 2012 [CHART]
29% found LinkedIn to be effective, up from 10% in the May 2012 survey, while one-quarter saw Twitter as effective, up from 7% in the earlier survey.
Read MoreTop Multi-Platform Properties, February 2013 [TABLE]
Including mobile audience counts into a web property’s total audience makes a significant difference to reach and rankings.
Read MoreBeyond Social Media: Ford Stung by Agency, Fining Bloggers & HBO Go Unleashed [PODCAST]
This week’s highlights: Ford Stung by Agency; Social Tiger Haters; NRA’s Robocalls; Fining Bloggers; HBO Go Unleashed? Amazon’s Zombies & Reddit’s Five Year Olds & Illustrating Keynotes.
Read MoreBeyond Social Media: Simcity Fail, Dove's "Real" Beauty & NBA's Social Slam Dunk [PODCAST]
This week’s highlights: Electronic Arts’ Simcity Fail; Dove’s “Real” Beauty App; Old Spice’s Director Of Marketing: Mr. Wolfdog; NBA’s Social Slam Dunk & more.
Read MorePinterest Users By Gender, Race & Generation, December 2012 [TABLE]
Fully one-quarter of female internet users said they were on Pinterest, compared to just 5% of male internet users.
Read MoreInstagram Users By Gender, Race & Generation, December 2012 [TABLE]
Black internet users were nearly twice as likely to use Instagram as the average internet user: 23% vs. 13% overall.
Read MoreBeyond Social Media: Businessweek's Racist Cover, Telecommuting & A Jedi Mind Meld Response [PODCAST]
This week’s highlights: Bloomberg Businessweek’s Racist Cover, Telecommuting, Best Buy Price Match, A Jedi Mind Meld Response, Google search & DYI How To videos.
Read MoreContent That Generates The Best ROI For Marketers, January 2013 [CHART]
Marketers were most widely satisfied by the ROI from featured articles, with 62.2% saying they provided some of the best content ROI.
Read MoreThe Online Revolution [INFOGRAPHIC]
There were more than 2 billion web users in 2012, which is a 566.4% increase from the year 2000
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