Visual Communications
Most Popular Social Networks [CHART]
Facebook continues to be America’s most popular social networking platform by a substantial margin: Nearly eight-in-ten online Americans (79%) now use Facebook.
Read MoreSocial Media Marketing Platform Trends [CHART]
9 in 10 marketers say that social media is important to their business, with the most commonly cited benefits being increased exposure and traffic.
Read MoreBrand Social Post Interaction Rates [TABLE]
It’s well known by now that Instagram is the top social platform for post engagement rates, although those rates have been on the decline.
Read MoreTop Factors For Mobile Shoppers [CHART]
Mobile accounted for roughly 1 in every 6 retail dollars spent online during Q4 2015.
Read MoreTop Factors For Successful Visual Content [CHART]
Although the vast majority of marketers are now producing visual content, creating a successful image or video isn’t always a simple task.
Read MoreTop Reasons Marketers Produce Visual Content [CHART]
The growing success of visually oriented social media platforms like Snapchat and Instagram is encouraging more interest in producing visual content among advertisers.
Read MoreTime Spent Online By Content Type Or Channel [CHART]
Social networking accounts for almost 1 in every 5 minutes spent online, according to a recent study from comScore.
Read MoreMost Popular Mobile App Types [CHART]
Consumers aged 14 and older access apps more frequently on smartphones than tablets, with social media the top app type on both devices.
Read MoreSnapchat Growth, 2014-2020 [CHART]
In the battle among the social networks to attract new users, 2016 will be a banner year for Snapchat.
Read MoreSnapchat Overtakes Facebook Among Young Millennials [CHART]
Almost 8 in 10 Americans aged 12 and older currently use some form of social media, according to the latest annual Infinite Dial report [PDF] from Edison Research and Triton Digital.
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