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Average Internet Radio Ad Load Time, Q3 2015 [CHART]
Internet radio listeners spent about 14 minutes on average listening to music before hearing their first ad during Q3 2015.
Read MoreConsumers' Most Trusted Purchase Information Sources [CHART]
Most people don’t shop in isolation. They are inspired, informed and assured by others throughout the path to purchase.
Read MoreConversion Rate Optimization Methods [CHART]
Customer journey analysis is on track to become one of the most commonly used methods to improve conversion rates, and is now rated the most valuable method by users.
Read MoreSponsored Social Media Message Effectiveness [CHART]
Sponsored Social content is believed to be highly effective by those who see it, according to a recent study from IZEA.
Read MoreHow Americans Believe Technology Effects Society [CHART]
Almost three-quarters of US adults believe that technology has become too distracting, with Millennials (18-35) slightly above-average in their agreement.
Read MoreB2B Customer Loyalty [CHART]
Transparent prices and product details most influence enterprise B2B decision-makers’ willingness to buy again from a supplier for work-related purchases.
Read MoreEmail Marketing Click-To-Open Rates, Desktop vs Mobile [CHART]
The gap between mobile and desktop click-to-open rates continues to close as more consumers get comfortable reading emails on their mobile devices.
Read MoreTop Technology Investment Priorities For Marketers [CHART]
Marketers are ramping up their technology investments to better understand consumer needs and behaviors.
Read MoreTop Challenges For Developing & Managing Mobile Apps [CHART]
Almost half of executives worldwide said that security issues was one of the main challenges they faced when developing or managing mobile apps.
Read MoreHow Ethical Reputation Affects Consumer Attitudes, April 2015 [CHART]
Consumers might not reward a company they believe is ethical, but many are likely to punish a company they perceive to be unethical.
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