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Customer Satisfaction Scores By Social Network [TABLE]

Google+ not only debuted on the index for the first time, but dominated the rankings with a higher customer satisfaction score than YouTube, Pinterest, Twitter, LinkedIn and Facebook.

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Social Recruiting [INFOGRAPHIC]

Ninety-two percent of recruiters tap social networks to find new hires, according to the Jobvite 2012 Social Recruiting survey.

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Email Unsubscribe Rates By Industry [TABLE]

Travel & leisure registered a particularly high unsubscribe rate, which rose to 6.77% in the bottom quartile. Computer software was again a top performer, though nonprofits recorded the lowest average.

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Email Click-Through Rates By Industry [TABLE]

The average CTR across the regions was 5.2%, though Canada achieved just 3.8% compared with 5.4% in the US and 5.1% in EMEA.

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Unique Email Open Rates By Industry [TABLE]

Consumers were more receptive to email messages issued by the computer software industry, with the top performers in that industry achieving open rates of 55.0%.

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Google Spending Another $200 To Market Original YouTube Channels

Google says it will put in another $200 million to market its original YouTube channels.

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Facebook Brand Post Engagement Rates, Q2 2011-Q2 2012 [CHART]

Average Facebook brand post engagement rates have skyrocketed over the past year, details Adobe in a July 2012 report.

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Mexican Social Network Users & Penetration, 2010-2014 [TABLE]

eMarketer, which forecasts that the number of social network users in Mexico will reach 30.3 million this year, accounting for 65% of internet users.

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Latin American Internet User Penetration By Country, 2011-2016 [CHART]

Mexico’s social media audience is one that is open to hearing brand messages.

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The Unfulfilled Promise Of Online Video

Despite statistics that show increasing adoption of online video by both consumers and corporations, the promise of the medium remains largely unfulfilled.

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