Video Archives - Page 513 of 667

Beyond Social Media: POTUS Rocks Twitter [PODCAST]

This week’s highlights include President Obmaa’s use of social media during the fiscal cliff debate; $500 an ounce caviar in a vending machine; a lame game from TomTom & have sponsored posts screwed the pooch?

Most-Shared Social Video Brands Of 2012 [INFOGRAPHIC]

This infographic by Unruly lists the brands with the most social videos of 2012.

Traditional TV Viewing By Generation, Q1 2011 – Q2 2012 [TABLE]

Young people are indeed watching less TV, but it’s not a seismic shift, yet.

Beyond Social Media: Old Spice Saves The World [PODCAST]

This week’s highlights include Old Spice Saves the World: The Perils of Owned Media; Corporate Social Media Cluelessness; the real key to customer satisfaction.

Rich Media Click-Through & Post-Click Conversion Rates By Viewability, September 2012 [CHART]

Once ads reached 60% viewability, and kept rising, clicks—and post-click conversions—rose alongside.

Most Valuable Big Data Sets For Consumer Goods/Retail Industry, February 2012 [CHART]

Senior executives ascribed much greater value to point-of-sale and social media data for retail and CPG companies compared to other industries.

How Companies Should Use Big Data & Analytics, April 2012 [CHART]

With the exception of budgeting and planning, most executives surveyed by McKinsey & Company in April indicated a sizeable gap in their use of Big Data.

Customer Service Features Important To Online Gift Buyers, September 2012 [CHART]

US online buyers told surveyor MarketLive in September that accessible information and customer service was very important when buying gifts online.

Multitainment Behavior By Device Pairs, Q2 2012 [CHART]

Consumers’ attention is more divided than ever as media multitasking becomes the norm.

Time Spent Per Day With Major Media, 2009-2012 [CHART]

One of the curious qualities of fragmentation is that it yields audiences that appear large in aggregate form, but are actually smaller in real terms.