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American Mobile Buyers, 2011-2016 [CHART]
Retail trends and the latest research leads eMarketer to believe that 72 million people in the US will make a purchase through a mobile device in 2013.
Read MoreUS Mobile Shopping Penetration, 2011-2016 [CHART]
eMarketer forecasts the number of mobile shoppers in the US will increase by 24% in 2013 to 118 million consumers and represent 62% of digital shoppers.
Read MoreUS Retail mCommerce By Device, 2011-2016 [TABLE]
US consumers will spend $37.44 billion in 2013 on retail purchases made via smartphones and tablets, up from $23.72 billion last year.
Read MoreReasons People Bypass Social Logins, December 2012 [CHART]
Simply not wanting one’s every online move posted to social networks was named by four out of 10 respondents as the reason they avoided social logins.
Read MoreBenefits Of Social Logins, December 2012 [CHART]
47% of US internet users have never logged in to a website or mobile app using social sign-in.
Read MoreMobile Banking Security Concerns, February 2012 [CHART]
Despite the obvious appeal of mobile services to an increasingly mobile-first population, there remain significant concerns.
Read MoreAmerican Mobile Banking Customers By Demographic, September 2012 [CHART]
Mobile phone owners who used mobile banking were more likely to be younger, richer and more educated than other mobile users.
Read MoreActivities Mobile Users Expect To Do Via Their Device By Demographic, October 2012 [CHART]
Banking is top of mind for smart device owners who are increasingly using mobile to accomplish the daily to-do list.
Read MoreGeneration V Social Network Behavior, February 2012 [CHART]
Social networking is also becoming more common among kids, despite being strictly forbidden for those under 13. Once again, gaming is one of kids’ favorite social media activities.
Read MoreGeneration V Mobile Device Use By Age, 2012 [CHART]
54% of 6- to 12-year-olds with access to an internet-enabled phone (and 34% of those accessing any sort of mobile phone) said they used it to play games.
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