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Types Of Health Information Sought Online By Generation & Gender, September 2012 [TABLE]
16% of internet users said they had searched for information on a drug they had seen advertised.
Read MoreOnline Health Seeker Demographics, September 2012 [TABLE]
72% of US internet users and 59% of the general population had looked online for health information within the past year.
Read MoreImmediate vs. Long-Term Transformational Marketing Data, November 2012 [TABLE]
Marketers most commonly saw Immediate Opportunity (defined as useful within the next 12 months) for customer profile data, web data and location data.
Read MoreMobile Email Opens, 2010-2012 [CHART]
The share of email opens occurring on a mobile device keeps growing, climbing to 41% in the second half (H2) of 2012 from 36% in H1.
Read MoreFacebook Graph Search & Privacy Settings [VIDEO]
Great example of how to use humor in online training: The Daily Grovo illustrates the importance of privacy settings for Facebook’s new Graph Search feature.
Read MoreAppeal Of Money-Saving Offers Among Social Brand Fans Worldwide, February 2013 [CHART]
7 in 10 Americans who follow brands online say that they want to stay more connected to those brands when they offer them coupons, discounts and free products.
Read MoreGlobal Smart Device Market Penetration By Country, January 2013 [CHART]
China became the largest market this month, surpassing the US for the first time.
Read MoreHousehold Shopping Decision Influence Of Hispanic Men, February 2013 [CHART]
42% of Hispanic men and 55% of Hispanic fathers are the top decision maker for their household’s purchases.
Read MoreFrequency Of Social Media Use Among Nonprofits By Channel, October 2012 [TABLE]
Ninety-six percent of nonprofits said they were on Facebook vs. 90% of small businesses.
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