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Demographics Of Teens Who Use Social Networking Sites Or Twitter [TABLE]

82% of online teens say they are either users of social networking sites like Facebook or users of Twitter.

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Changes In Adult & Teen Social Networking vs Twitter Use, 2006-2012 [CHART]

Teenagers’ use of Twitter now outpaces that of adults; just 16% of online adults are Twitter users, up slightly from the 12% who were using Twitter in 2011.

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Types Of Information Teens Share On Social Media Profiles, 2006 vs 2012 [CHART]

91% of teens post a photo of themselves on their social media profiles, up from 79% in 2006.

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Brand Response Rates On Twitter, Q2 2012-Q1 2013 [CHART]

The average response rate grew 6% points quarter-over-quarter to 38%, after only improving by 4% points in the preceding 6 months.

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Global Online Sharing Tendencies By Country, May 2013 [CHART]

Across the 24 countries tracked, an average of 24% said they’d best describe their amount of sharing as either most things or everything.

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Consumer Spending Patterns, May 2013 [TABLE]

Overall, 73% of Americans polled in early April said they have been spending either less (41%) or the same (32%) amount of money in recent months than they used to.

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High School & College Graduation Spending, 2007-2013 [CHART]

Graduation season is here, and Americans will shell out $4.6 billion to reward high school and college seniors.

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Amount Of Mobile Shopping By American Moms, December 2012 [CHART]

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Only 11% of moms said mobile was the shopping method they would choose, if given only one option.

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Product Categories That Interest Mobile Moms, March 2013 [CHART]

Clothing and beauty ranked as the top product categories for which moms shopped on their smart phones and tablets, at 56% and 47%, respectively.

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Frequency Of American Moms' Mobile Shopping, March 2013 [CHART]

35% of mobile moms said they used their device daily for shopping purposes.

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