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Social Media Brand Advocacy Prompts By Country, July 2013 [CHART]
Around 15% of brand mentions could be deemed “advocacy mentions,” in which the person made a positive comment about the brand.
Read MoreHispanic & African-American Women's Shopping Attitudes, July 2013 [TABLE]
24% of women agree that advertising is an extremely or very important source of information when choosing brands.
Read MoreGoogle Lowers The Barrier To Entry For Internet TV With Chromecast [VIDEO]
Google just released Chromecast, a thumbdrive device that fits into any HDMI port that allows you to play YouTube videos and stream Netflix & Pandora to your TV.
Read MoreMoms' vs. Dads' Use Of Daily Deal Sites, February 2013 [CHART]
One-quarter of US moms saying they used daily deal sites, vs. 14% of adults in general.
Read MoreHow Stay-At-Home vs. Working Moms View The Internet, March 2013 [TABLE]
More than two-thirds of working and stay-at-home moms agreed that the internet has changed the way they get information about products and services.
Read MoreMoms Mobile Shopping Frequency, March 2013 [CHART]
Mobile devices and social networks are important fixtures of the shopping process for today’s mom.
Read MoreLikelihood Of Mobile Gas & Convenience Store Searchers To Decide, July 2013 [CHART]
Smart phone and tablet users who search for gas and convenience store information tend to be ready to act on what they find.
Read MoreHow People Stream Netflix, June 2013 [CHART]
The majority of Netflix streamers reported watching the service on their PC.
Read MoreUS Cord Cutters vs Netflix Streaming Subscribers By Age, June 2013 [CHART]
Nearly three-quarters of Netflix subscribers in the US still kept their cable, satellite or telecom pay TV subscriptions.
Read MoreTop Considerations When Choosing Brands By Gender, July 2013 [CHART]
Only about one-third of women agree that “all brands are pretty much the same,” compared to 37% of men.
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