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Top Five Pottymouthiest States In The Union [MAP]

People in Ohio cursed the most as compared to every other state in the Union: They swore in one out of about every 150 phone conversations.

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Expected Benefits Of Participating In Small Business Saturday, November 2013 [CHART]

More than 3 in 4 small businesses who have participated in Small Business Saturday in the past plan to do so again this year.

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Mobile Ads & CPG Purchase Decisions, November 2013 [CHART]

Almost half of mobile users say they’ve tried a new CPG product or brand as the result of having seen a mobile ad.

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Leading Health-Related Mobile Activities Of Mothers, September 2013 [CHART]

Nearly eight in 10 used a smartphone or tablet to find online health information, while more than half tracked ovulation, pregnancy or childhood development on a web-enabled device.

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Health-Related Online Activities Of American Mothers, September 2013 [CHART]

The most popular health-related online activity was looking up symptoms, which 76% of mothers engaged in.

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Ways That Affluent Consumers Discover Luxury Products, Q1 2013 [CHART]

48% of US affluents with income of more than $100,000 said they discovered new luxury products while shopping online, a rate almost equal to the 50% who said they discovered new products while shopping in-store.

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Weekly Time Spent Online By US Affluents By Generation, 2011-2013 [TABLE]

Among US affluents with household income of more than $100,000 per year, the amount of time spent online grew nearly one-quarter from 2011 to 2013, at 32.8 hours per week to 41.6 hours per week, respectively.

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Holiday Retail Sales Trends, 2000-2013 [CHART]

The NRF is projecting 3.9% year-over-year growth in retail sales to $602.1 billion (with online spending growing by 13-15% up to a potential $82 billion).

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Top 10 Most Shared Video Ads Of 2013 [CHART]

Dove’s 3-minute Real Beauty Sketches takes the top honors for the study period (January 1 through November 18), generating 4.24 million social shares since its April launch.

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Website Ad CTR By Referring Domain, November 2013 [CHART]

Website traffic that is referred by search engines tends to have a higher ad click-through rate than traffic that comes from other sources.

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