Video
UK Online Shoppers' Attitudes Toward Email Personalization, March 2014 [CHART]
The research asked UK adult digital shoppers how they felt branded emails could become even more appealing. The key sentiment was personalization.
Read MoreMarketing Channels UK Consumers Prefer For Contact By Age, February 2014 [TABLE]
Email was the preferred marketing channel among UK internet users across all age groups.
Read MoreBenefits Of Innovation Labs & Product Incubators, 2013 & 2014 [CHART]
The number of agencies and client-side marketing firms with innovation labs and product incubators jumped more than 28% year over year in 2014 to 50%, from 39% in 2013.
Read MoreTypes Of Negative Social Posts About Companies, February 2014 [CHART]
High levels of positive posts come even when nearly half of US marketing professionals are still missing a strategy for dealing with negative buzz.
Read MorePositive & Negative Brand Interactions On Social Media, Q1 2014 [CHART]
55% of interactions with brands that took place on Twitter were positive in nature, with an additional 25% neutral.
Read MoreTrends In LinkedIn Use, May 2014 [TABLE]
36.2% rated LinkedIn as being Extremely Important to their efforts to grow their networks, develop their businesses, or help them find their employment.
Read MoreChallenges Faced By Marketers At Mid-Sized Companies, May 2014 [CHART]
Marketers at mid-sized companies (50-5,000 employee) find it challenging to manage the growing number of technical vendors used by marketing.
Read MoreUS Connected Device Penetration, 2013 vs 2014 [CHART]
Some 45% of households own a tablet as of late January, up 6% points from the comparable period last year, and 16% plan to purchase one this year.
Read MoreConsumer Reactions To The Heartbleed Security Bug, April 2014 [CHART]
Just 39% of US internet users regularly change their computer passwords.
Read MoreConsumer Attitudes Toward Companies' Handling Of Personal Data, December 2013 [CHART]
Firms that are able to ease worries may see positive results in their sales: 78% of internet users said they only purchased from companies they trusted.
Read More