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Smart Phone Penetration In Asia-Pacific Countries, 2012-2018 [CHART]

Consumers in Asia-Pacific will account for more than half of all smartphone users this year.

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Millennials & Loyalty Programs, June 2014 [TABLE]

US Millennials over-index in their participation in loyalty programs and are the generation most likely to modify their shopping behavior on the basis of loyalty program benefits.

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Data-Driven vs Intuitive Decision-Making, June 2014 [CHART]

US marketers often rely on their gut for marketing budget decisions.

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IT's Relationship With Other Business Functions, June 2014 [CHART]

Some 24% of technology leaders surveyed from around the world this year rate their relationship with the marketing team as Not Strong.

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Products United Kingdom Residents Have Never Purchased Online, January 2014 [CHART]

Health and beauty products are among the least popular items for online purchasing.

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Global Time Spent Watching eSports Video [CHART]

IHS projected impressive growth through 2018, when total eSports viewing hours were forecast to reach 6.6 billion worldwide.

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Senior Ad Execs Who Believe The Industry Has Defined Programmatic Buying, April 2014 [CHART]

Just 12% of US senior ad agency executives said they trusted programmatic buying to properly or accurately execute their ad orders.

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B2B Marketers' Most Significant Search Marketing Trends, June 2014 [CHART]

Roughly 8 in 10 B2B marketers from around the world (but primarily in North America) say that their content marketing and SEO efforts are at least somewhat integrated.

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Video Viewing On Connected Devices, 2013 vs 2014 [CHART]

Almost half (46%) of TV user households watched video on a portable computer during the past year, with 43% watching video on a smartphone and 35% on a tablet.

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Marketers Who Do Not Think TV Will Be An Effective Mass Reach Tactic, January 2014 [CHART]

Marketers are often quite dismissive of the TV ad opportunity.

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