Video
Most Influential Types Of Communication, September 2014 [CHART]
Communications containing relevant information and offers are most likely to impact consumers’ purchase decisions.
Read MoreMost Popular Mobile Videos Watched By US Mothers, September 2014 [CHART]
Some 88% of expectant women and mothers with children up to 8 years old own a smart phone.
Read MoreMost Popular & Effective B2B Marketing Insights, September 2014 [CHART]
About 8 in 10 B2B firms use insights when crafting their collateral, reports Corporate Visions in a survey of roughly 400 B2B marketers and salespeople worldwide.
Read MoreMicrosoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]
Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.
Read MoreUS LGBT Media Consumption By Age, September 2014 [TABLE]
LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.
Read MoreTV vs Video Streaming Service Satisfaction, September 2014 [CHART]
US users of aggregated video streaming on-demand and regular TV provider services are much more likely to recommend their video streaming provider than their TV provider,
Read MoreConsumers' Definitions Of Company Loyalty, September 2014 [CHART]
The majority of American adults are loyal to 5 or fewer brands, with their loyalty most often placed with financial service providers and grocery retailers.
Read MoreCustomers' Priorities According To US CMOs, September 2014 [CHART]
US CMOs believe customers prioritize superior product quality and excellent service over low prices.
Read MoreAmerican Smart Phone Penetration Rate By Age, Q2 2014 [CHART]
Some 71.4% of adult mobile subscribers in the US (72.4% female; 70.3% male) owned a smartphone during the second quarter of the year.
Read MorePhoto Data Mining [INFOGRAPHIC]
A new crop of digital marketing companies are searching, scanning, storing and repurposing consumers’ images to draw insights for big-brand advertisers.
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