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Video

How Brands Are Falling Failing Consumers, October 2014 [CHART]

Almost 9 in 10 consumers want more meaningful relationships with brands, yet fewer than 1 in 5 believe brands are delivering on that wish.

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US Online Video Completion Rates By Device, Q2 2014 [CHART]

Few videos were watched to full completion during Q2, reports Adobe.

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Costs-Per-Lead Trends, October 2014 [CHART]

A slim majority of marketers and salespeople say that their lead generation effectiveness is improving, while just 1 in 10 see it worsening.

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Primary Social Sharing Channel By Select Countries, October 2014 [CHART]

Dark social accounted for 69% of the total content shared via the source’s Po.st platform globally.

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Dark Social Sharing By Age, October 2014 [TABLE]

The number of social users worldwide is expected to rise 12.5% this year, reaching 1.8B, or 63.4% of internet users and 25.0% of the global population.

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US Smart-Home Service Revenues, 2014 & 2019 [CHART]

Smart-home service revenues should double between 2014 and 2019.

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US Smart-Home Device Shipments, 2014-2017 [CHART]

Shipments of both smart-home devices and controllers will rise by 20% or more annually in the coming years.

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Mobile Activities While Researching Business Purchases, May 2014 [CHART]

Execs wanted a mix of content and information when researching via smartphone.

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Information B2B Buyers Find Useful For Online Purchases, August 2014 [CHART]

The highest percentage of B2B buyers—73%—citing pricing as the most useful type of information for online work purchases.

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Most Useful Forms Of Content For Making B2B Online Purchases, August 2014 [CHART]

B2B end-user buyers worldwide were most likely to begin researching work-related purchases on search engines (35%) and manufacturers’ websites (27%).

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