Video
App Push Message Click Rates, November 2014 [CHART]
App push messages sent during the week have on average 66% higher click-through rates than those sent on the weekend.
Read MoreFrequency With Which Mobile Moms Use Devices While Watching TV, July 2014 [CHART]
76% of mothers share their TV-viewing time with internet usage, up from 66% in 2013.
Read MoreDaily Smart Phone Activities By Mobile Moms, July 2014 [CHART]
About six in 10 mothers describing the device as ‘like my backup brain.’
Read MorePrimary Challenge Faced By Small Business Owners, 2013-2014 [TABLE]
31% of US SBOs thought the operating environment for their business next year would be better than 2014, compared with 23% a year ago.
Read MoreConsumers' Post-Christmas Activities, November 2014 [TABLE]
Consumers were most likely to plan on finding things to do with friends and family during the week following Christmas, cited by 58%.
Read MoreShare Of Companies Offering Mobile Coupons, 2013-2016 [CHART]
Adult tablet users are more likely than adult smartphone users to redeem mobile coupons.
Read MoreMobile Coupon Users & Penetration, 2013-2016 [CHART]
By 2016, 44.5% of marketers are expected to offer mobile coupons.
Read MoreOnline Coupon Users & Penetration, 2013-2016 [CHART]
Online coupon users will account for 55.0% all US internet users in 2014.
Read MoreOnline Video Ad View Share By Device & Duration, Q3 2014 [CHART]
Content longer than 10 minutes accounted for nearly 70% of time spent watching tablet video—more than the 63.0% share for desktop.
Read MoreShare Of Time Spent Watching Online Video By Duration & Device, Q3 2014 [TABLE]
Mobile phones and tablets accounted for a combined 30% share of digital video views worldwide in Q3 2014, a quarter-over-quarter increase of 20%.
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