Video
Preferred Channel For Customer Service Inquiries, September 2014 [TABLE]
Social networks were hardly ever the preferred channel for making customer service inquiries.
Read MoreTop 7 Reasons People Use Social Customer Service, September 2014 [CHART]
23% of US internet users have used social media for customer services purposes at some point.
Read MorePersonalization's Effect On ROI, December 2014 [CHART]
Almost 6 in 10 company marketers agree that the ability to personalize content is fundamental to their online strategy.
Read MoreBrand Loyalty By Gender, December 2014 [CHART]
Who’s more brand loyal – men or women? Probably the only real correct answer is that it depends.
Read MoreDark Social Sharing By Content Type, December 2014 [CHART]
Some 84% of global online consumers aged 16 and older report sharing content online.
Read MoreOnline Consumer Reviews' Influence Over Purchases, December 2014 [CHART]
Almost 8 in 10 American adults read online consumer reviews for product and services before making a purchase.
Read MoreMost Popular TV Networks & Services, December 2014 [TABLE]
Netflix is among the top-3 “cool” networks or services for a leading 26% of TV viewers aged 18-49.
Read MoreThe Mind Of The Impulse Shopper, December 2014 [CHART]
Youth are the most likely to have made an impulse purchase, with 88% claiming to have done so.
Read MoreInfluence Of Personalization On Channel Conversion Rates, November 2014 [CHART]
32% of global company marketers say they have experienced a major lift in search engine marketing conversion rates since implementing personalization.
Read MoreConsumers’ Perceptions Of Private Label Products, November 2014 [CHART]
Two-thirds of online consumers somewhat or strongly agree that private labels are usually extremely good value for the money.
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